What are cookies used for?

We use cookies and some other data stored on your device to:

  • give you a better online experience
  • allow you to set personal preferences
  • protect your security
  • measure and improve our service
  • work with partners and measure marketing

So what information is kept by the cookie?

A cookie will typically hold

  • the name of the website that it has come from
  • how long the cookie will stay on your computer or phone
  • a value – usually a randomly generated unique number

How long do cookies stay on my computer?

Session cookies – these only last until you close your browser. They are not stored on your hard drive. They are usually used to track the pages that you visit so that information can be customised for you for that visit.

Persistent cookies – these are stored on your hard drive until you delete them or they reach their expiry date. These may, for example, be used to remember your preferences when you use the site.

How do cookies affect my privacy?

You can visit our website without revealing any personal information.

We protect your personal information very carefully. The security and safety of your personal information is very important to us.

We may ask you for personal information so you can buy something from our shop, for security reasons or so you can use our services.

How we use cookies

Cookies are used for a variety of things that help improve your online experience. If you’re buying online and have put something in your basket a cookie will make sure that the item stays in your basket when you move to a different page and then on to the checkout.

Other ways we make our online service easier to use include using cookies that:

  • make login faster by remembering your customer details
  • make the page load quickly by sharing the workload across computers
  • make sure our pages are optimised for your browser or device by giving us technical information about the device or browser you are using

Safety and security

Some cookies help make sure your information is secure when using our services while keeping our forms and shopping site easy to use.

Improving our service

We use cookies to measure and analyse how visitors use the site. This helps us develop it and make it easier to use.

Third-party cookies

SpeedLink works with a number of companies and websites that help make sure our adverts, promotions and marketing messages are displayed to people who might be interested. These companies and partners may use cookies to collect anonymous data such as how many people have viewed a particular page each day.

Find out more about third party cookies.

What happens with social networks?

If you choose to ‘share’ SpeedLink content with friends through Facebook, Twitter or other social networks you might be sent cookies from these websites. We don’t control the setting of these cookies, so please check those websites for more information about their cookies and how to manage them.


These cookies are essential to making our online services work properly. If you do want to disable these cookies you can do this in your browser settings but you might not be able to use some of our online services.

__utma We use this cookie to help us count how many people visit our websites. It’s usually set the first time you visit a site. If you delete it (for example by deleting all cookies in your browser settings) then a new one will be set the next time you visit.
__utmb We use this cookie to count and measure “user sessions” – that is, individual visits to our site, which may include several different pages or areas of the site. If you don’t do anything for 30 minutes, this cookie expires and a new cookie is set when you begin using the site again
__utmz This cookie records how people arrive at our site – for example, from an advertisement campaign or using a particular search engine. We use this information to measure how effective our online advertising is and to look for ways to improve navigation between our own pages.
ASP.NET_SessionId This cookie stores an ID number each time you visit our website.
UMB_UPDCHK This stores an id, which is needed to use the CMS, so again its ok. Also, it doesn’t store anything personally identifiable about the user.
XSRF-TOKEN This is to help keep the website secure against external requests
XSRF-V This is to help keep the website secure against external requests
 simpleCart_items This remembers the items in your shopping cart
 cookieconsent_status This remembers that you’ve acknowledged our cookie consent message.
__RequestVerificationToken_XXXXXXXXX This is to help keep the website secure against external requests when you use our quote & booking service.